Clients Who Pay More for SEO Services Report Higher Satisfaction Rates

Clients Who Pay More for SEO Services Report Higher Satisfaction Rates

2019-07-08

    A study finds clients spending above average for SEO services are more likely to be satisfied than clients spending less. The average amount that American small businesses spend on SEO services is $497.16 per month. According to the study, clients that spent over $500/month were 53.3% more likely to be “extremely satisfied” compared to those that spent less than $500/month. This data is included in a study from Backlinko, who surveyed 1,200 business owners with questions related to the SEO services industry.

Here is a summary of key findings from the study.


SEO Services in 2019

   When it comes to finding SEO services, most small business owners rely on referrals, Google searches, and online reviews. Nearly 75% of business owners say an SEO provider’s reputation “very” or “extremely” important in deciding whether to hire them. The location of the service provider is also an important consideration.

The greatest expectation business owners have of SEO service providers is to help them attract new customers and, in turn, earn more money. Business owners also expect SEO service providers to help increase brand awareness.

Apparently, a majority of SEOs aren’t meeting expectations, as only 30% of business owners would recommend their current service provider. For what it’s worth, clients working with agencies reported being more satisfied than clients working with freelancers. Being dissatisfied with results is the number one reason clients leave their service provider. Customer service and responsiveness was the number two reason.

As a result of all the dissatisfaction, the turnover rate for SEOs is high. Over half of clients surveyed say they’ve worked with several service providers.


Read more

What is a digital marketing and do we need it

What is a digital marketing and do we need it

What is a digital marketing and do we need it

Вижте още
SEO optimization of online stores

How to make a sample business plan for an online store?

Are you attracted to the idea of starting an online business? Are we focused on creating your online store?

Вижте още
How Long Does It Cost, How Much Does SEO Cost?

How Long Does It Cost, How Much Does SEO Cost?

With over 200 different ranking factors, it is difficult to predict how long it will take on a ranking website. From the experience we have gained so far, we can tell you that customers typically see a significant improvement in keyword phrases in the first 90 days and more competitive search terms about 180 days.

Вижте още
dropshipping

What is dropshipping and what should we pay more attention to?

Today we often have to work from home, and why not for something extraneous, extra income to support our monthly budget.

Вижте още