Clients Who Pay More for SEO Services Report Higher Satisfaction Rates

Clients Who Pay More for SEO Services Report Higher Satisfaction Rates

2019-07-08

    A study finds clients spending above average for SEO services are more likely to be satisfied than clients spending less. The average amount that American small businesses spend on SEO services is $497.16 per month. According to the study, clients that spent over $500/month were 53.3% more likely to be “extremely satisfied” compared to those that spent less than $500/month. This data is included in a study from Backlinko, who surveyed 1,200 business owners with questions related to the SEO services industry.

Here is a summary of key findings from the study.


SEO Services in 2019

   When it comes to finding SEO services, most small business owners rely on referrals, Google searches, and online reviews. Nearly 75% of business owners say an SEO provider’s reputation “very” or “extremely” important in deciding whether to hire them. The location of the service provider is also an important consideration.

The greatest expectation business owners have of SEO service providers is to help them attract new customers and, in turn, earn more money. Business owners also expect SEO service providers to help increase brand awareness.

Apparently, a majority of SEOs aren’t meeting expectations, as only 30% of business owners would recommend their current service provider. For what it’s worth, clients working with agencies reported being more satisfied than clients working with freelancers. Being dissatisfied with results is the number one reason clients leave their service provider. Customer service and responsiveness was the number two reason.

As a result of all the dissatisfaction, the turnover rate for SEOs is high. Over half of clients surveyed say they’ve worked with several service providers.


Read more

Should my business use SEO ?

Should my business use SEO ?

If you own a business or manage a website of any kind, you probably want client traffic to it. SEO is important because it is specifically aimed at helping to improve online presence, traffic and ultimately sales of services and products. Does Every Business Need For SEO? In most cases, yes!

Вижте още
Why you should have website?

Why you should have website?

In these dynamic days, building a website is just as easy as creating a social networking account. Modern platforms allow you to make the perfect choice for a website. But if you are looking for a really important reason why to make our own site, in the following lines you will find our indisputable arguments for this ...

Вижте още
5 Reasons Why Every Business Needs a Website

5 Reasons Why Every Business Needs a Website

81% of people research a business or service on the internet prior to making a purchase decision. That’s 25.92 million people searching for businesses online. Yet, 46% of business owners listed “Business currently doesn’t need one” as their #1 reason for not having a website. We’re not statisticians, but we can see that there’s a glaring disconnect here.

Вижте още
Google on Content Theft and Effect on Rankings

Google on Content Theft and Effect on Rankings

In a Webmaster Hangout, Google’s John Mueller answered whether plagiarized content could hurt a site’s rankings. Mueller’s response gave a peek into how Google handles sites that steal content and the effect it has on your site.

Вижте още